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Privacy Policy

Effective Date: July 31, 2026

Welcome to VERSUS ("VERSUS," "Company," "we," "our," or "us"). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect, how we use it, when we share it, and the choices you have regarding your information when you visit our website or use our services.

By accessing our website or engaging our services, you agree to the terms of this Privacy Policy.

Information We Collect

Information You Provide

We may collect information you voluntarily provide, including when you:

  • Contact us through our website
  • Request a proposal or consultation
  • Complete a form
  • Subscribe to emails or newsletters
  • Become a client
  • Communicate with our team

This information may include:

  • Full name
  • Company name
  • Email address
  • Telephone number
  • Mailing address
  • Website URL
  • Business information
  • Billing information (processed securely by third-party payment providers)
  • Any additional information you choose to provide

Information Collected Automatically

When you visit our website, we may automatically collect information such as:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Pages visited
  • Time spent on pages
  • Referral website
  • Clickstream data
  • Cookie identifiers
  • General geographic location

This information helps us improve our website, measure marketing performance, and better understand how visitors use our services.

Information from Third Parties

When authorized by our clients, we may access information from platforms including:

  • Google Business Profile
  • Google Ads
  • Google Analytics
  • Google Search Console
  • Meta Business Manager
  • Microsoft Advertising
  • LinkedIn
  • CRM platforms
  • Email marketing providers
  • Website hosting providers
  • Call tracking systems
  • Scheduling platforms
  • Payment processors

We only access information necessary to provide the services our clients have requested.

How We Use Your Information

We use collected information to:

  • Provide digital marketing services
  • Build and maintain websites
  • Manage SEO campaigns
  • Manage paid advertising
  • Create content
  • Manage social media
  • Improve our website and user experience
  • Respond to inquiries
  • Prepare proposals
  • Process invoices
  • Communicate with clients
  • Send newsletters and marketing communications (you may unsubscribe at any time)
  • Detect fraud or unauthorized activity
  • Comply with applicable laws

Cookies and Tracking Technologies

VERSUS uses cookies and similar technologies to:

  • Improve website functionality
  • Remember visitor preferences
  • Analyze website traffic
  • Measure advertising performance
  • Support remarketing campaigns

You may disable cookies through your browser settings, although portions of the website may not function as intended.

Analytics Services

We may use services including:

  • Google Analytics
  • Google Search Console
  • Google Tag Manager
  • Microsoft Clarity
  • Meta Pixel
  • LinkedIn Insight Tag
  • Other analytics and performance monitoring tools

These services collect information in accordance with their own privacy policies.

Advertising Technologies

We may use advertising platforms including:

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Microsoft Ads
  • Display advertising networks
  • Remarketing technologies

These providers may use cookies and similar technologies to deliver and measure advertising.

Communications

If you provide your contact information, we may communicate with you by:

  • Email
  • Telephone
  • SMS or text message (where you have provided consent)

You may opt out of marketing communications at any time. Opting out of marketing messages does not affect important service-related communications.

How We Share Information

VERSUS does not sell your personal information.

We may share information with trusted third parties necessary to operate our business, including:

  • Website hosting providers
  • Cloud service providers
  • Payment processors
  • CRM platforms
  • Email service providers
  • Advertising platforms
  • Analytics providers
  • Software vendors
  • Professional advisors
  • Government agencies or legal authorities when required by law

Each provider is expected to maintain appropriate safeguards for your information.

Client Data

Clients may authorize VERSUS to access:

  • Websites
  • Hosting accounts
  • Analytics platforms
  • Advertising accounts
  • CRM systems
  • Email marketing platforms
  • Social media accounts
  • Call tracking systems
  • Scheduling software

We access this information solely to perform the services requested by our clients.

Ownership of all client data remains with the client.

Data Security

We maintain reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, alteration, disclosure, or destruction.

While we strive to protect your information, no internet transmission or electronic storage system can be guaranteed to be completely secure.

Data Retention

We retain personal information only as long as necessary to:

  • Deliver our services
  • Maintain business records
  • Meet legal and regulatory requirements
  • Resolve disputes
  • Enforce agreements

Information that is no longer needed will be securely deleted or anonymized where appropriate.

Your Privacy Rights

Depending on your jurisdiction, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Obtain a copy of your information
  • Restrict certain processing activities
  • Withdraw consent where applicable

To exercise these rights, please contact us using the information below.

California Privacy Rights

California residents may have additional rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including the right to know, delete, correct, and request access to certain personal information.

VERSUS does not sell or share personal information as those terms are defined under California law.

International Visitors

Our services are intended primarily for businesses and individuals located within the United States.

If you access our website from outside the United States, your information may be transferred to and processed in the United States, where privacy laws may differ from those in your country.

Children's Privacy

Our website and services are not directed to children under the age of 13.

We do not knowingly collect personal information from children. If we learn that we have inadvertently collected such information, we will promptly delete it.

Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of those websites. We encourage visitors to review the privacy policies of any external sites they visit.

Changes to This Privacy Policy

VERSUS may update this Privacy Policy from time to time.

When changes are made, the updated Effective Date will be posted at the top of this page. Continued use of our website after any updates constitutes acceptance of the revised Privacy Policy.

Contact VERSUS

If you have questions regarding this Privacy Policy or your personal information, please contact us.

VERSUS

Address: [Business Address]

Email: [Privacy Email]

Phone: [Phone Number]

Website: versusmarketing.com